One evening at her mother’s house a few years ago Graz was going through her childhood photo albums when a piece of paper slipped out, on it was a statement she wrote at the age of 10 for a homework assignment asking “What do you want to do when you

grow up?”. It simply said “I will work in fashion”. Even then she got straight to the point. Her career path has been true to form, working as a Director at numerous high profile PR companies, as well as a host of some of the world’s top-flight brands. Whilst pursuing her lifelong dream Graz realised there was something missing in the industry, the type of company that independents can turn to for a truly personal and cost-effective solution, and so Obsession PR was born. Graz is a highly respected expert in the field of fashion, an industry that she is also having a love affair with - some might even say that it’s her Obsession!